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Benefits of Contract Management Services

All businesses and companies accept the fact that contracts are vital documents which play a huge role in their operation. They have all the essential information of the relationship of an organization to its customers, employees, partners and suppliers. Contracts have an effect on the profitability of the organization as they affect both expenses and revenues. If a contract was mismanaged, this can result to a law suit and millions of dollars of expenses.

Because businesses have a lot of contracts, it can be difficult to manage and keep track of all of them, especially for owners of small businesses. All the details in them have to be addressed and complied with such as deadlines, legal compliances and payment periods. This is why many heads of organizations employ contract management services for this. Although they have to spend money to use such a 3rd party management service, in the end this is worth their investment.

When a business hires contract management services, the owner will save a lot of time from sorting out all the contracts he has entered into. He can then use the saved time to run his business and then look for new accounts or customers. These contracts actually need so much time for making reports  Azure Managed Services regularly, meeting various deadlines and honouring all the agreements stipulated.

With contract management services that service contracts, a business owner can save costs. Such services have special software that will monitor expensive contract obligations. Without such software, important deadlines may be missed while workloads will overlap, affecting performance. When important contracts are centralized in this software, the resources of the business will be fully used to fulfil obligations. With such services, owners will be updated with payment schedules and necessary deadlines. Administrative costs are also saved because employees will be reminded to handle payment schedules, change of orders and reports.

With contract management services, the records of a business will be maintained so owners can easily access data and come up with precise business projections. Opportunities will not be missed because of practical and valid negotiations made which are based on such projections that acknowledge the business’ obligations and workloads. When contract processes are automated, a business owner is always aware of his standing on his present contracts; thus, his employees become dynamic and busy.

Because a business owner is able to fulfil his obligations stipulated in his contracts, he is not worried about destroying his relationships with his partners and clients as they have learned to trust him. When deadlines are missed and agreed budgets are overspent, relationships with partners and clients are strained. Work orders will also be minimized. With contract management services, changes needed by clients can be attended to so the business owner/manager will be seen as someone responsive and reliable. Because progress reports are provided regularly, there will be a continuous reporting format containing important details; thus, clients will become more comfortable and assured

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Strategies for Digital Marketers

In this modern world of technology, every business wants to be super successful online and this has become now a mandatory requirement for every company who wants to survive on the Wold Wide Web. Whether it is a Digital Marketing company or in any other part of the world, the concepts behind its working remain the same.

Digital Marketing has many components, and that includes Search Engine webdesignonline Optimization, Email marketing, Social Media Marketing, Pay-Per Click, Mobile Marketing and so forth. A well planned Digital Marketing Strategy is important as that gives a clear direction, otherwise without doing that, your journey is similar to a vehicle without any GPS or clear direction to reach a destination.
Content Marketing

Quality and relevant content needs to be published on the website. It should be fresh and updated regularly. The content should also be interesting and able to engage the viewers and the online audience for encouraging conversions. The right content makes a huge difference in the success or failure of a blog and generating traffic on any website through social media. This creates a solid foundation for marketing efficiency and growth of the company.

Search Engine Marketing
This is critical for any small business. It gives an opportunity for a company to compete with others in the same niche by being visible as well as searchable on Google and other major search engines. Since online audience searches for products and services over the search engine, it is important that your organization places high on search engines for all the terms and phrases related to your business.

On the other hand, if not visible in the top search results, your online audience will not be able to find you. For this, a technique called search engine optimization is used which is offered as a service by Digital Marketing companies. Search Engine Marketing is a continuous process and takes time to give out results. Start from On-Page SEO and continue working on Off-Page SEO as a part of the entire process.

Running Paid Campaigns
Keeping a marketing budget for your company is also beneficial as running a PPC campaign and promoting your FB campaigns could also be essential at times for reaching out to your targeted audience.

Social Media Marketing
Integrating social media with your business should remain as one of the top most priorities of any company. For some companies which have frequent and major events, it becomes imperative for them to use social media for promoting those events and even publicize them to their customers or prospective clients.

Keeping in touch with customers, providing information to website visitors and giving out breaking news becomes possible by using proper social media marketing techniques as well as tools which can prove to be a crucial element of success. Strengthening one’s customer base in order to achieve repeated sales by using popular social media platforms is an integral part of a company’s Digital Marketing strategy.

Email Marketing
This type of marketing is crucial for any small business. It is still considered one of the most significant mediums to reach out an online audience. In fact, as the facts suggest, emails are an easy way to reach the consumers without investing much and email campaigns are an effective way to keep customers informed about the company.

It consists essentially of building a list of customers and prospects. The more this list grows, the more it is beneficial for your business in the long run. Sometimes a token of appreciation in the form of an e-book or some kind of a download in return of a subscriber’s email address is a common practice.

Introducing new products, updates and coupons as well as any new range of products or events in the company can be conveyed to your target company through sending of emails. In the long run, it is considered to be one of the most important marketing strategies for any business.

Measuring Your Results
Apart from running your social media and SEO campaigns, it is highly significant that you should be able to measure all your efforts so that you can track its progress. Whenever you run any campaign, you will be able to see the response rate, the number of people who visited your website, how many views did it garner, page likes, Reach, engagement rate and so forth. Without proper tracking or monitoring, any Digital Marketing campaign is of no value and is without any use.

To conclude, for any business applying the required Digital Marketing strategy by using different tools is essential for becoming successful in the long run. Online marketing efforts and strategies are important as unless you dedicate time to implement all these strategies, it is difficult to stand out and move ahead of your online competitors. You can consult experts in every domain or even do a lot of it yourself after understanding the basics about Digital Marketing.

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Digital Marketing and Blogging to Generate Affiliate Commissions

Digital Marketing and the benefits of Blogging.

Digital marketing is growing rapidly especially with affiliate marketing. Where over 95% of the people getting started do so completely unprepared. xanthitoday Or rather misdirected. Making money online is a calculated and time-consuming art. And the best way to get recognized as a professional is to offer outstanding content. Solutions to identified needs within your niche. Digital marketing is all about turning knowledge into a digital product. And competitive knowledge requires a lot of time researching. Do the research, find the problem and offer a solution. Even if it means weeks of research. Recognition requires sacrifice and maximum effort. There is no way to write really high quality content within a few minutes.

Unless it’s copy/paste content. Which should really be avoided because Search Engines does not appreciate that. Make your content your own. From written to graphic content. And use that to create curiosity. Digital marketing at a professional level is not as “easy” as is often suggested. But fortunately there’s nothing that time and research cannot remedy. But first you would want to know what to blog about right?

How to know what to blog about.

With digital marketing, also known as your profitable niche. The one thing you love doing most. And a hobby is often the best choice. If you truly love what you do it will be impossible to give up. The options are really vast with hundreds of different niches. From dieting to supplements and opportunities. But finding the profitable niche is where an alarmingly large percentage of newbies go wrong. Your blog needs to be targeted to specific keywords and search phrases. Best describing the content of your blog. If you love cycling then that will be your profitable niche. Perhaps reading or watching movies?

Find that one thing you would love to be able to do all day. As opposed to the usual 9 – 5 grind. But don’t quit your job just yet. Because earning a few thousand dollars per month does not happen that fast. Find your passion and create inspiring content to attract both visitors and search engines.

Digital marketing and ranking basics for Search Engines.

The most important advantage of blogging with digital marketing is SEO. Because nothing on Earth drives converting web traffic like SEO. Without traffic there will be no sales even with the most impressive blog online. Simply because the visitor is already looking for “cycling gear” or “cycling advice” or even “how to start cycling”. Therefore is already interested in your content. The blog targeted keyword must be the first word of both the domain name and blog title. Choose carefully and target keywords with a high search volume and low competition level. Use the Google Keyword Planner tool available in your Google Ads account. A really outstanding research tool by Google.

Another crucial tool to a successful blog is the Yoast SEO Premium plugin for WordPress. Because professional SEO is about a whole lot more than just strategic keyword placement. There’s word, sentence and paragraph length. And also the presence of transition words to increase the readability score. Along with sub-headings (H2, H3, H4). H2 Heading is often also a blog post title. The blog title however is also known as the H1 Header.

Having the relevant compelling content in front of the right audience. All made possible through search engines and SEO. Because Google alone process over 63,000 searches per second. Which calculates to around 5.6 Billion searches per day. And that is precisely why blogging is so important with digital marketing. It’s the perfect exposure tactic to generate sales online.

How to make money with your blog.

There are several ways to do that. Among the favourites is affiliate marketing. But more specifically affiliate product banner displays. But raw banner HTML code can reduce your blog SEO score in search engines. Where a Grade-A blog is required to score above 70%. Rather use a plugin called “WP Insert” to display banners in blog posts and pages. In fact there are hundreds of useful free plugins accessible at WordPress (dot) org. To display banners in blog side bars use an image widget. Then simply redirect the image to the cloaked affiliate link. A great affiliate link cloaking tool is another plugin called “Pretty Links Lite”.

Testing and writing product reviews is a great idea for creating compelling content. Use tools like “Pixabay” for unlimited high quality royalty free images. Then turn that into professional graphic display with another great image editing tool called “Canva”.

Your blog must stand out from a rather large crowd. Where the first impression is crucial. What does your visitor see when opening a link to your blog or blog post? Does the first impression target an identified need? But more importantly, does it suggest a solution? If the content is not sufficiently compelling to potential visitors. Then it may result in an alarmingly high bounce rate. And little to no sales at all.

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Opt For Digital Marketing Solutions to Promote Your Online Business

Reaching a target market over has been changing and are not only limited to broadcasting and print but has also reached the Internet. How the browsing and shopping behavior of consumers have also affected the marketing strategies of online business. Thanks to digital marketing solutions, your online business can attract a market share in the big virtual commerce of the worldwide web.

It does not matter if an online is small or big business. Strength of enterprise or big investment are not prerequisites to being into online business. gantech The virtual market place has done the leverage in promoting products and services by online marketing campaigns readily offered by some online marketing companies. They dedicate themselves in creating, managing, and channeling qualified business leads to your website. This in turn will help in your online business promotion and possibly close deals. You will have to synchronize your business needs with their services to achieve your planned goals.

For most online companies, they choose to hire an outsource or consultant services to be able to grab hold of the endless means of marketing in the Internet. These companies usually called integrated marketing company usually employs digital solutions to reach a larger specific audience that can appreciate what your online business can offer. Digital marketing solutions can involve lots of marketing digital mediums to hold the attention of their preferred customers. These channels can be e-mail, SMS, banner ads, social networking sites, digital outdoor displays and many more means that are driven by digital technology.

There are two branches of approach for digital marketing solutions. The “push” model puts a deliberate attempt to push their advertisement across their targeted audience. One classic example is the email, SMS, or newsletter. They contain the brochure or product description that a potential buyer can be interested in and delivered right to them directly. All the necessary information to get hold of the products they like are available for them in one click making it easier to draw lots of order requests. Posting comments at social sites can also reach potential customers at a very friendly way that can also help the little push to make them want to avail a product or service online.

Although some argue that some end up as spams, they can still yield a considerable attention towards your website. Another approach in digital marketing solutions is the “pull” model. They find ways to prompt the possible customers to buy the products or services you offer by exposing digital campaigns. An example would be the banner ads and outdoor digital displays. that can advertise an interesting products to the viewer and so they click it tom find out more about it.

Promoting your online business has been a lot more easier with the available digital technology that can be integrated with the Internet. Trends right now are vastly changing so you should expect some untried channels to come up any time. One example is the digital telephony campaign where digital phones are being used to make outbound calls to possible customers. You will never know when the right one for your online business company can deliver you the revenue you never dreamed of at a fraction of a price.

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Online Marketing is the Best Marketing Opportunity During a Recession

Online marketing is one of the least expensive forms of marketing, which makes it very popular in recessions. It is a popular choice because of the large and varied results for the price. Online marketing is your web site helping prospects move forward. It is an opportunity to business if you don’t have the capital and the connections. This type of marketing is usually cantonshoppingguide very affordable because there are so many places to advertise you need to learn how to best utilize your online advertising budget.

Marketing on the web is extremely targeted and measurable, making it the most cost effective form of advertising available anywhere. Marketing is simple, but it isn’t always easy. Marketing professionals need to deploy online programs such as email campaigns track and measure results immediately,and report ROI yesterday.

Online Marketing is a constant work in progress. It is finding a very important place in the budgets of all types of businesses, across the globe. Online marketing is defined from Wikipedia as the selling of products on the Internet. It is your web site optimized for search engines. This platform has become so popular for a very good reason. The platform is one of the most versatile programs which allows you to target prospects looking for your products.

Internet marketing is really the wave of the future. Internet marketing ties together creative and technical aspects of the internet, including design, development, advertising, and sales. Internet advertising offers an unprecedented vista of touch points with a customer. It starts with a professional, effective website.

Websites do not have to be overly elaborate to be effective, but they should be well planned, attractive, easy to navigate and include a clear call to action. Websites can also help firms gain ground on their larger rivals. Web usability does take time, money and attention. Sites that just list random keywords without an article, or articles that make little or no sense will be thrown out of search results lists by the new searching systems.

Search engine optimization helps to improve your site’s ranking in popular search engines online. Search engines often can’t read and find all the information. Search engine marketing means there are no wasted marketing dollars, because each visitor is pre qualified. Searchable on line directories, product catalogs, and even advertisements placed on search engines give current and potential customers easy, quick access.

Companies that haven’t already done so are finding themselves scrambling to create a presence so they can continue to achieve success and grow or at a minimum maintain market share. Common areas of interest within the field of online marketing include affiliate marketing. In affiliate marketing, a business recruits associates to promote the companies products or services. Companies that understand the online marketing cost their business needs to make are the companies that use the Internet to grow. Companies that incur an online marketing cost are the companies that see their dollars returning to them as they continue to expand their profits.

SEO and link building require a lot more creative effort, but can have more sustainable results. SEO marketing, PPC marketing, and SMO marketing are the most popular online marketing methods. SEO is a very important component of Internet marketing efforts. SEO in 2009 has become one of the number one ways to market a business or product. SEO services gives your website high ranking for the search on your specific keyword.

Marketers often get confused when faced with the dilemma of making a choice between organic search engine optimization or pay per click advertisement strategy, to promote their business online. Marketers are moving from informing to engaging their customers via the internet.

Social Networking via YouTube, Facebook, Twitter and an SMS campaign are some of the many tools being utilized by many international companies as part of their online marketing strategy, thus creating ever increasing online visibility and in turn the all important increased branded website traffic views. Social media combines business and personal objectives, which makes it difficult to tell why you’re spending time on it. Social media is addictive and can become unproductive very quickly. Social marketers can make or break any site.

Customers start by typing keywords into a search engine. Customers and contacts in a recession market need to know that their business contacts keep track of them and enjoy their time. Customers are hungry for the information only you can provide.

Start a blog if you are committed to posting regularly. A blog can be a great way to build relationships with your customers and leads. Start out with a question and then start talking about your business or freelancing career. Start marketing your business online today and watch the money come rolling in tomorrow.

Successful online marketers are persons who are not trapped in the old and traditional models of doing business. Successful online businesses have secured an online presence through effective marketing strategies, which have an initial online marketing cost. This type of marketing is a fairly new arena, with self made pundits spouting new strategies on daily basis on how to be successful online. Success in the online world is a result of accurate planning, knowing what works and passion for helping others.

Viral ads are online marketing campaigns that are intended to spread like a virus. Viral marketing is not easy as every one think it is. Viral Marketing is not just send my video into You Tube. This makes the idea so jumpy that our users would like to share it with others. Viral marketing is a technique in which companies encourage customers to pass along information about their products or services.

Online marketing is a specialized form of advertising and is constantly evolving. Online marketing is becoming an increasingly important aspect of a marketing mix. Online marketing is marketing that utilizes the power of the internet to promote products and services to the widest number of people in the most targeted and effective way possible. Online marketing is relatively inexpensive in comparison to traditional marketing methods. Online marketing is aimed toward maximizing website visibility and obtaining higher search engine rankings to produce higher conversion rates.

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Online Marketing Plan – 6 Rules You Must Follow When You Market Your Company Online

Online marketing is growing by leaps and bounds every year. As more and more companies flock to the internet to “stake their claim” it is essential that you utilize these new tools in a way that is both profitable and responsible.

This article will provide six rules you must follow when you create your online marketing plan. nachhaltigkeit-bank The rules involve integrating your internet marketing efforts with your other efforts, knowing your target audience and gaining permission to converse with them, creating performance benchmarks you can use to monitor your efforts, evaluating and listing the attributes of all your online options, creating a detailed implementation schedule, and assessing the profitability of everything you do.

1. Integration is key

Creating a whole new plan for your web-based marketing without considering your current efforts can be problematic. Many of your customers may experience your marketing messages in more than one medium so you need to make sure they coordinate with each other. Don’t treat your online marketing efforts as a separate campaign. Instead, integrate everything you do in one plan.

2. Know your audience and gain permission to talk to them

In the online world your opportunities are endless. It is critical that you have a well-defined target audience. Spend time analyzing your past marketing efforts to create an ideal customer profile that will help narrow and clearly define who you will be approaching.

Once you have identified your target market make sure you gain permission to create a conversation with them. The online world is cluttered with spammers who try to connect with you without permission. You need to protect your reputation by having potential customers “opt-in” to a conversation with you.

3. Create performance benchmarks

With new online marketing tools being introduce on a daily basis it is important that you establish and aim for performance benchmarks for your online marketing efforts. It is too easy to get distracted with the “shiny object of the day” which may have no useful value for you to reach your established goals.

4. List the attributes of your online options

When you get to the point of choosing which online marketing strategies to employ it is important to have a “grading scale” to judge one against another. List the attributes of each online media tool and how it will help you reach your goals. Does your target audience utilize the particular option? Does the brand an culture of your company fit in socially with the option. In other words, will you business be out of place by using a particular online media choice.

5. Detail your implementation schedule

It is very important that you have an action plan to implement any new online media initiative. Make a schedule that will outline when and how you will use a particular tool. What resources will you need in-house to support that specific tool? Will you need any outside marketing help to implement the strategies you have chosen?

6. Assess profitability of all of your efforts.

No online marketing plan is complete without a thorough financial analysis of your projected sales as a result of using a particular tool and your associated anticipated expenses. The return on investment of your online marketing efforts is the same as that of traditional media. Without a return on investment you can quickly accumulate extra marketing expenses which will affect your bottom line.

Take the time to make sure all six of these rules are followed when you create your online marketing plan. The internet is here to stay and you need to carefully assess how your online marketing plan will harness the power of this new media opportunity.

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The Growing Popularity of Free & Casual Games

Free online internet gaming has exploded over the past 10 years and now comprises of a large collection of game developers, publishers, web portals and millions of casual game players. Talented game developers are in more limited supply than publishers and portals, yet even they are steadily growing in supply as more companies and brands look for sponsorship deals with high quality upcoming free games.

Wide brand exposure can be gained from sponsoring free online games and more companies are looking towards game sponsorship and in game product placement as  cryptowatchdaily a serious advertising platform. Portals are in the greatest supply with a huge amount of gaming orientated sites offering the developers creations, indeed some game developers also offer their own web portals such Ninjakiwi and Armor Games. These are two of the more popular and innovative gaming developers with Armor Games holding a top 1000 traffic rating.

Behind such successes are talented flash game designers and coders, it is usually one or two experienced designers that plant the seeds from which top free gaming websites flourish. Casual gaming both free and paid downloads have become so huge online that the genre has the greatest presence in the world’s most highly trafficked websites.

Ninjakiwi have an in house team of developers, they are owners of the very popular brand of games named Bloons. The first Bloons game was introduced back in mid 2007 and the series has already been played hundreds of millions of times. If you compare such an audience exposure rate to the most popular video watched on you tube, it is easy to see why advertisers are turning to free online games to reach global audiences. What’s more intriguing are the demographics behind casual game players with a considerable percentage of the audience being young adults. This demographic has caught the attention of many blue chip companies including mobile giants Orange and O2 who regularly advertise through Mochiads – an in game preloading ads platform.

As the advertising revenue increases for free games so will the creativity, detail and complexity of their design. Developers are now creating games targeted specifically at certain age ranges, including teens, young adults and mums.

Ninjakiwis’ list of games is expanding rapidly. As their brand has received greater exposure over the past year they have branched out from their original success of Bloons to produce other games with different concepts, some have been received with more enthusiasm than others. Some of their successes include:

Bloons – Including the player packs, more bloons and even more bloons, tower defense games, hot air bloon, bloons pop 3
Boombot Games – 1 and 2
Hotcorn Games – 1 and 2
Potion Madness
Powerpool
Replay Racer – 1 and 2
Rings
Shinju
Sinta
Zeba
Ninjakiwi has established a loyal fan base with their range being published across hundreds of medium to large sized gaming portals. One of their advertising platforms is through the previously mentioned Mochiads, a major advertising platform for both game developers and game publishers who earn revenue from publishing games. A small advert is shown whilst each game is loading in a web browser, developers and publishers earn money from game impressions and advert clicks.

The other free games developer previously mentioned, Armor games, is the larger of the 2. Armor develops in house games and sponsors independent developers, funding their creations and offering revenue sharing across their advertising platform. Armor games has a much more extensive range games than Ninjakiwi and has funded the creation of some of the most imaginative games on the internet, a list of some of their best games is compiled below:

Armed with Wings – 1 and 2
Crush the Castle
Hedgehog Launch
Hedgehog Launch 2
Fancy Pants Adventure – 1 and 2
Gemcraft
Gemcraft Chapter 0
The Last Stand 1 & 2
Pillage the Village
Sonny
Sonny 2
Warfare 1917
It is common to find developers and portals alike sharing each other’s games. This idea was originally invoked by the biggest casual free game provider on the internet – Miniclip.com. Their success grew from allowing webmasters to publish their games on thousands of smaller sites. Sharing and creating viral copies of successful games can prove a very lucrative strategy on the internet.

There are many more high quality game developers, publishers and portals, ones worth a mention include Crazy Monkey Games, Addicting Games, Newgrounds and Kongregate.
Free game production has also seen the remake of many old classic arcade games which will delight fans of the 80’s arcade.

Classic games such as PacMan, Ms PacMan, Space Invaders, Pong and Frogger have all been remade using flash and are now available to play as free online games. Paul Neave, a talented flash developer is responsible for such flash reproductions.

More comprehensive flash gaming communities have sprung up within this landmark 10 year period of growth. One example of an immensely popular community is MechQuest, this is one of currently 5 flash games created by Artix Entertainment. MechQuest is an online Fantasy/Sci-Fi Web RPG game that offers both a free and premium paid side. The game is built using flash and has millions of members in its community. Striking a balance between casual and hardcore game play it aims to offer a compromise allowing players who do not wish to spend all day at their PC’s a casual multiplayer experience.

Of course free online games such as MechQuest, AdventureQuest, DragonFable, ArchKnight and BattleOn.com are a step in the right direction for what online gaming should be about (if we are looking from a healthy perspective), they offer gamers a balanced dosage of online fun which don’t require a lifelong commitment to progress and gain in game rewards. The total opposite would be games such as World of Warcraft which are designed to reward excessive amounts of game play.

The free games market will continue to its rapid growth in the foreseeable future and more developers will come into the market. Whether flash will remain the markets main publishing platform remains to be seen but for now it will keep its dominant position with all free online game developers using it. Fans can expect to find more elaborate free online flash games being introduced in the coming years as free games compete and very much encroach upon paid game audiences.

Many of the free online games mentioned above can all be played at Games Lunatic, including Ninjakiwi’s popular monkey games

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Gaming Keyboards – Why Are They Confusing?

What is a gaming keyboard?

Firstly, what we need to look at is what do the words “gaming keyboard” actually mean. Well I will tell you that it is exactly what you think it is. It is a keyboard for gaming. Now with most people it stops there because they think that just because it is a gaming keyboard it can only be used for gaming and nothing else. They don’t realise that a gaming keyboard can be used for much more than just gaming. So this article is aimed at giving some advice in regards to choosing the right gaming keyboard for you. I remember my first programmable gaming keyboard (the Logitech G15) and how I struggled with it. The only reason why I wanted it, was because it was the best on the market at the time and I felt for that reason I needed to own one. essentialgamergadgets I had absolutely no idea what to do with it or what I was going to use it for. I did however, almost add another feature to it’s already impressive list of pre-installed features by illustrating just how effective the keyboard can be in a game of cricket or anything involving a bat. It really irritated me because I did not need it for all the functions and because they were there, I felt I had to use them all. I did use them all in the end, but that was only because I advanced my game play and in doing so required more functions out of the keyboard.

So let’s take a look at some of the aspects that we will have to deal with when looking at gaming keyboards.

The features installed on a gaming keyboard and what they actually do
The terminology used in gaming keyboards
What are the best types of gaming keyboards
How do we know which is the right type of gaming keyboard for us
Now many people are already gamers, serious or not and know exactly what the features are and what they can do. But there are as many people out there that don’t know what the features are supposed to do and whether the features are in fact what they actually need. So I have put together a list of the features that you will find on gaming keyboards and below I will explain each one of them more clearly.

Here is a list of the features that you will find installed on gaming keyboards. I would like to add, that not every gaming keyboard has all of the features mentioned below installed on them at the same time.

LCD Display screen
Programmable G-keys (for macros and macros on the fly)
Back Lighting
Anti-Ghosting
In game mode switch
Media controls
Detachable Key Pad
High Speed USB Ports
Automatic Profile Switching
Cruise Control
Now as we can see there are many features that you will find installed on a gaming keyboard, but the important thing now is to know what they can do and when to use them. Let’s take a closer look at the features and see how they can be used for gaming but also for outside of gaming.

The LCD Display screen is a screen at the top of the keyboard (typically in the middle) which displays a host of information to you during game play. An example of the information displayed is; vital game statistics, system statistics, VOIP communication data and you can even see what server your friends are playing certain games on, such as World of Warcraft. You can also watch photo slide shows on the screen as well as YouTube videos (this feature is only on the Logitech G19). So there we can see how good the LCD screen is. Outside of gaming you can still see system statistics displayed, but only on the Logitech G19 can you watch videos and photo slide shows.

Programmable G-Keys (or game keys) are keys that can be programmed to execute certain commands. You can program multiple keys to be executed with a single keypress. So in other words, if you have a command which you would like to execute but it has more than one keystroke required then you would program a G-key to perform all those keypresses for you. Now this is vital in game playing, especially in strategy and role-playing games. But programmable keys can also be used in everyday computing. I own the Logitech G19 Gaming Keyboard and I use the programmable key feature to program my passwords and small snippets of text which is normally login information. This is a great feature for those that work with databases or anything where numerous logins are required. It is also good for designers and editors where numerous keypresses are sometimes required.

Back Lighting is a really cool feature. This is standard on all gaming keyboards irrespective of all the other features mentioned above. Basically what this feature does is illuminate the keys from underneath. There are typically three levels of brightness for the back lighting, however all though back lighting is standard on gaming keyboards not all of them have the same colours or as many colours as others do. The Logitech G19 and G510 are gaming keyboards with a host of different colours, whereas others have only three or just one. This is not only good for gaming especially if games are played in low lighted or even dark areas, but also a great asset to changing the style of your workstation. There are people out there that just want a new look for their workstation and backlit keyboards do the trick.

Anti-Ghosting is a feature whereby missed keypresses are in fact actually recorded and not voided. This happens with multiple keypresses albeit not frequently but without anti-ghosting the keypresses won’t be recognized.

In game mode switch is a feature which disables the Windows/Context key during gameplay, so you don’t accidentally get kicked out of your game. Which I am sure has happened to all of us at some point.

Media controls, this feature is great as you can control volume, playback and mute from the keyboard itself. This feature works for headsets that are connected to the keyboard and also for the sound emitting from the computer itself. So there is no need to find the controls on the screen if you want to quickly turn down the volume.

Detachable Key Pad. This is also a really neat feature as you can move the keypad to either the left or the right side, depending which hand you are more comfortable using for operating. Again, this feature is another feature you can use outside of gaming.

High Speed USB Ports are a great advantage as you can Plug and Play with comfort. Also through this feature you can transfer data between devices, such as MP3 Players and Flash Drives and you can do all this while charging your devices that are battery-powered. Another great feature that can be used outside of gaming.

Automatic Profile Switching is a feature that allows you to automatically or manually change the profile you are in or want to be in. With the automatic function, the keyboard detects the application you are running and automatically applies the profile that you previously set for that application. Really cool feature especially if you like to play in different modes (Microsoft Sidewinder X6 had this feature).

The cruise control feature is also a really handy feature to have as it allows you to continue an action without having to hold down all the different keys required to perform the action. You can even use the cruise control function for up to four keypresses (installed on the Microsoft Sidewinder X6)

So as we can see all the features that are installed on a gaming keyboard can also be used for everyday computing, although the obvious design factor was initially for gamers in the first place. Another thing we must look at is the structural design of the keyboard. First thing we will notice is that some of the keyboards are slightly bulkier than a standard keyboard. Now this is to be expected as the keyboard itself houses more keys, requires more space for electrical components and other hardware utilities that are required for game play. But what is also great about the design of gaming keyboards, is that they are designed for ergonomic purposes. This is because gamers spend a lot of time in front of their keyboards and they are more prone to wrist, arm and hand discomfort than users of a standard keyboard. So the idea behind ergonomically designed gaming keyboards is to install some features that will reduce the risk of wrist discomfort overall. These features include; detachable and adjustable wrist wrest, keyboards with zero slope designs, different keyboard feet lengths for effective raising or lowering of keyboards for comfort and also keys that can accommodate softer keypresses.

Now I am not sure how familiar you are with the terminology that is used in the gaming keyboard field, but below is a list words that you will come across with regards to gaming keyboards.

WSAD – This is the four keys that you use to control movement which is typically your W, S, A & D keys.

ANTI-GHOSTING – Typically in a standard keyboard (or dome switch keyboard), the design is in such a way that the keyboard uses columns and rows of wires. Through this design the results that occur can be inaccurate when lots of keys are pressed at once. When this happens the dropped keys become “ghosts”. With keyboards that have anti-ghosting capabilities, they use a small dab of carbon at each switch site to prevent the contact of the keys from shorting the rows or columns of wires. In doing so, this allows the keyboard to decode each key press separately.

MACROS – A macro is a collection of operations and property values that can be applied to an existing visualization or visualizations. So in other words macros are not linked to the objects or visualizations to which they are applied but when they are used, the operations or property settings will be applied to the objects currently selected. This means that property settings can be applied to multiple visualization types, unlike property settings in styles.

OPTICAL – Optical is basically a device used for producing or controlling light. So if you took an optical mouse for example, it would be a mouse that produces light and in doing so uses the light to register it’s movement on your computer.

ULTRA POLLING – Ultra-polling in gaming mice increases the amount of times the firmware on a mouse reports it’s tracking data to the computer to 1ms (1000hz). In doing so, it reduces the interval between each transmission of movement calculations and therefore giving the cursor on the screen a smoother and more precise feel with increased responsiveness.

HYPER RESPONSE – On a hyper response button, there are two stages that go into the development of the button. This is basically to ensure that it can always be actuated no matter where it is pressed and also how quickly is it pressed. So therefore if you don’t completely press down on a button or don’t press hard enough, the button will still actuate and you will not lose response time.

ON-THE-FLY – This is basically just when you doing something in a hurry or to create something quickly when needed.

G-KEYS – These are basically game keys. The keys that you can program with macros.

ERGONOMICS – This is basically a study to see how things interact with the human body. So if you were to take a pen for example; holding it for long periods of time and writing with it could eventually cause discomfort to the hand and wrist. By making the design of the pen more ergonomically, it would allow for long periods of use without causing discomfort. This study is applied to everything that interacts or can interact with the human body

Now the only answer I can give you about which gaming keyboard is the best is simple. It depends entirely on what you want to use the keyboard for. The industry is lead to believe the Logitech G19 Programmable Gaming Keyboard is the best on the market and to a certain degree it is. It has all the features that other keyboards have but more advanced and it is designed with serious gamers in mind, therefore lending itself to being classed as the best gaming keyboard ever. But in my opinion a gaming keyboard, or anything for that matter is only as good as what you need it for. If you don’t need it for a lot of things then don’t buy one that can do everything.

With regards to what gaming keyboard is best for you, well again that depends on what you want out of it. If you are a novice gamer with little experience with programmable keyboards, then it is probably better to take a gaming keyboard with either no programmable keys or a keyboard with a limited number of programmable keys. However in saying that, many of the gaming keyboards have really good instruction manuals and CDs. But again, if you only need a few keys that can be programmed then don’t buy a gaming keyboard with massive amounts of programmable options. So it all boils down to what you need it for. If you take the time to think clearly about what will you want to get from a gaming keyboard and read all the reviews on the different types of gaming keyboards, then your decision won’t be wrong.

Thank you for taking the time to read this article. I hope you have a much clearer understanding of gaming keyboards if you hadn’t already.

My name is Chris Fox and I am a professional product reviewer and have been doing so for over 3 years. I am an avid gamer with a strong collection of gaming accessories. I invite you to take a look at my ful

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‘Online Disinhibition’ Brings Out The Trolls

Imagine someone walks up to the grieving daughter of a suicide victim, hands her a doctored photo of her dead parent and tells her she is the reason he killed himself.

Or picture someone walking into the newsroom of The New York Times and handing prints of pornographic, violent images to members of the staff, and predominantly to women.

Such instances are almost hard to visualize, because they so severely violate our social norms. They are repulsive, and anyone who could do it while looking their targets in the eye would fall far outside the spectrum of normal human interaction.

Yet the presence of Internet trolls makes clear that many people who would never perform these actions in person are eager to perform their equivalent once they are safely on the anonymous end of a screen.

Zelda Williams, the late Robin Williams’ daughter, recently left Twitter “for a good long time, maybe forever,” in response to abuse from a pair of users in the wake of her father’s death. (1) The two users were eventually suspended. The Washington Post reports Williams had posted angrily on Tumblr in June, calling out commenters who had directed various slurs her way on social media. While Twitter has a way to report abuse after the fact (as does Tumblr), there is no way to filter hateful speech before it arrives in a user’s notifications.

As for the other example, the staff of Jezebel criticized its parent company, Gawker Media, earlier this month for failing to take swift and effective action to prevent sexually explicit and violent images from flooding the site’s comment section. Jezebel staff had no recourse except to manually dismiss the comments and ban the user – though, since IP addresses weren’t recorded on commenters’ accounts, those responsible could simply start new anonymous accounts and continue their activities. Gawker has since instituted a system that sorts “approved” replies from “pending” replies, warning the reader that pending replies may contain graphic material.

This change is a useful step. I have written before about the value of moderating user comments on news sites and blogs. But trolling – the practice of spewing hateful, offensive or otherwise hurtful material at a given target – is a problem that reaches beyond the comment sections of major news sites.

Whitney Phillips, a lecturer at Humboldt State University who has written a book about bad behavior online, told The New York Times, “As long as the Internet keeps operating according to a click-based economy, trolls will maybe not  https://freshhive.ca/ win, but they will always be present.” (2) Some have suggested that the ability to comment online at all should be restricted or eliminated altogether in some cases; others have countered that such measures may end up silencing real, useful discussions that don’t have equivalent outlets elsewhere. Nor would such a solution have much helped Williams, as Twitter is designed as a means of communication. There is no way to simply shut down the comments there.

While Williams and other victims of trolling can sometimes remove themselves, the Internet is so pervasive today that disengaging can carry a heavy professional, social or even financial cost. As Amanda Hess observed in an article for the Pacific Standard, “for many women, steering clear of the Internet isn’t an option.” When faced with law enforcement who simply suggested she remove herself from Twitter, Hess quotes Nathan Jurgenson, who said, “Telling a woman to shut her laptop is like saying, ‘Eh! Just stop seeing your family.”

Although not all trolling or online bullying springs from anonymity, a great deal of it does. The idea that an anonymous person with an audience will often respond with rude, inappropriate or hostile behavior is borne out on poorly moderated news site comment sections and social media. Massive multiplayer online games, often called MMOs, have garnered a reputation for attracting abuse, especially directed at female players. World of Warcraft’s company, Blizzard, recently decided to force users to post under their real names in an attempt to raise the tone of discourse. Blizzard backtracked when users made clear that privacy concerns made that tactic unpalatable; perhaps ironically, those women who had found anonymity some shield against trolls expressed concern about being forced to reveal their gender.

 

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Not Enough Being Done for High-Achieving Students in US

Millions of dollars in our country are being spent to help low-achieving students in public schools excel. And that’s good. But what can we say about our high-achieving students? How many programs and how much effort do we, as a state, provide to the student that has passed his FCAT? In our country, just how much time is spent by a typical classroom teacher on the needs of the top student performers?

Not much. Fewer than 25 percent of teachers surveyed (Fordham Report, 2008) reported that high-achieving students were their top priority. That means that the majority of academic support is given to low-achieving students the majority of school time. The problem with this focus is that the Organisation for Economic Cooperation and Development (OECD)—that notorious organization which ranks school systems among the industrialized countries—doesn’t even list the United States in the top ten. For several years, the U.S. has waffled between a disappointing 14th and 17th place.

More baffling news? The two-part Fordham Report also revealed that the United States produces more  https://thenewsowl.com/ high-achieving students than any other OECD country-more than France, Germany, and the United Kingdom combined. It also stated that there are more high-achieving African American students in the United States than there are high-achieving students in all of Finland (Finland has always ranked in the top three of the OECD report).

In our effort to advance student achievement scores to higher heights, one cannot help but ponder on whether our resources should not be distributed equally among all students, regardless of their academic standing.

Yes, we have honors and advanced classes, but are they truly rigorous and challenging? Less than 50 percent of teachers surveyed said yes. Are teachers trained to address the needs of gifted students? 67 percent reported no.

The No Child Left Behind legislation was primarily designed to set high standards and establish measurable goals that would improve individual outcomes in education in our country. Standards were set in each state and Florida developed the FCAT in the process of measuring accountability. The pressure, however, has been in pulling the achievement levels of the students at the bottom of the rung. Instructional strategies were put in place to assure that these students reached a Level 3, the passing point. Lots of tax dollars have been spent in this effort.

Imagine for a moment that you are a student who passes FCAT on the first try in the third grade all the way through high school. What is happening in the classroom to spur you on to improve further? Or are you in a class where lessons are being relegated to cover and review material that you already know? With the recent emphasis on pay merit being based on test results, rest assured that most teachers will spend an inordinate amount of time targeting the lower-achieving students.

As the FCAT results come in this year, many people will be holding their breaths in anticipation of seeing how many students met the Level 3. They will breathe a sigh of relief for their students who have made it. In Florida, district and school grades are based on it. A few will bother looking at advances, if any, in the high levels. It will be deemed as a nice accomplishment, but not a crucial one.

Earlier this year, our president announced a new initiative to promote science, technology, mathematics, and engineering in our public schools. While there are those who are fighting for school reform which addresses the needs of the lower-achieving students, many believe that the time has come to meet the president’s challenge and pull those high-achievers up to the next rung.